| Product Specifications: |
| Flash Specs |
GIF Specs |
Asset 1: Flash
Dimensions: 350px X 200px
File Size: 40K
Max Animation Time: 15 seconds
Flash Version: 6
Frame Rate: 18 fps
Other Notes: This unit can have tabs to display multiple products, streaming, users can play games within the unit, etc. This unit should utilize interactive components. Final frame must contain brand attributes.
|
Asset 2: Back-up static Gif
Dimensions: 350px X 200px
File Size: 20K
Max Animation Time: None
Other Notes: Static gif only. This will be the resolve for the floating experience, the subsequent page view ad unit and the back-up gif for users that cannot view flash. Must be consistent with the final flash frame and contain brand attributes
|
| Text Specs |
|
|
Asset 3:
Client Text Link: 20 characters
Text Link Notes: Including spaces
No punctuation
No exclamation marks
No words in all caps No R's and TM's
Required Text Links: Replay Ad, Ad Feedback
Required Text Link Notes: Replay/Stop Animation and Ad Feedback text link will be included beneath west mantle
|
|
| Timing |
Yahoo Building:
Client must supply all creative assets (high-res logos/images, copy, etc) no later than 20 business days prior to launch
All creative must be finalized 10 business days prior to launch
Client Building:
All creative subject to Yahoo! approval - please reference Front Page Creative Guidelines
If client builds, all final files and redirect url must be provided to Yahoo! no later than 10 business days prior to launch
Please provide .swf, .fla, .gif and all font files used (mac & pc formats)
Additionally, Yahoo! requests an interim review of creative before it is finalized, to ensure approval with creative and technical guidelines
|
| Notes |
Creative must contain brand attributes in the final frame.
Use of audio currently approved on a case by case basis; please contact Yahoo! Front Page Campaign Manager for details.
The full experience will play on the first and every fourth visit to the page thereafter for those users with the necessary capabilities. All other page views will be static. Replay functionality will be available to users via a text link residing underneath the final ad unit.
|
