| Product Specifications: |
| Flash Specs |
GIF Specs |
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| Text Specs |
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Asset 1:
Client Text Link: 110 characters
Text Link Notes: Body copy: 110 characters max with spaces (50 character min). Should describe product or service.
The brand name must be in the text. Creative must be in English. No beacons (1x1 pixels) allowed in Marketplace.
Numbers and capital letters will be counted as 1.5 characters.
No color in the text.
No abbreviations allowed (please contact a Front Page Campaign Manager for exceptions)No multiple dashes. List all urls without 'www' (i.e. yahoo.com).
No all caps.
No dollar sign unless a price follows it. No exclamation points, special characters or ampersands allowed. No pop-ups on the client's landing page. No inexplicit verbiage, such as "click now" or "click here".
No phone numbers within the text.
Must link to a landing page, not start an automatic download.
Required Text Links:
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| Timing |
Client Building:
All creative subject to Yahoo! approval. For all questions, please submit them to Denise Foss (denisef@yahoo-inc.com).
For all creative submissions, please use the AutoYAC tool.
Creative submission should be sent in 3 business days prior to the launch date.
The creative revision can be requested no later than 2 business days prior to the run day. A creative revision request after the cut-off day may be honored but is not guaranteed.
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