| Product Specifications: |
| Flash Specs |
GIF Specs |
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Asset 1: .gif or .jpg
Dimensions: 120px X 50px
File Size: 6K
Max Animation Time: None
Other Notes: Image must be relevant to the offer and must consist of the logo or logo and product shot. Must be on a transparent background (not white). Included is an optional headline (next to the image) with a maximum of 35-characters, in addition to 80-characters of text (with spaces).
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| Text Specs |
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Asset 2:
Client Text Link: 80 characters
Text Link Notes: Brand name must be included in the copy.
Each text link has a limit of 80 characters (with spaces).
Hyphen must be included between hyperlink text and regular text.No abbreviations unless approved by the Campaign Manager.
Required Text Links:
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| Timing |
Client Building:
Client must submit final creative (with all components) to Yahoo! no later than 5 business days prior to campaign launch.
Please send all submissions to Denise Foss (denisef@yahoo-inc.com).
The Front Page team will review all submissions and communicate comments/review (if required) within 48 hours of submission.
All creative subject to Yahoo! approval.
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| Notes |
Numbers and capital letters will be counted as 1.5 characters.
Each text link should redirect to a unique landing page and may not start a download.
No Beacons (1x1 pixels) allowed.
No exclamation points, special characters, ampersands or periods within text links.
No dollar signs unless a price follows it.
Do not include color in the text.
No 'www' in urls (i.e. yahoo.com).
No all caps/unnecessary caps.
No Pop-ups or Pop-unders on the landing page.
No inexplicit verbage, such as "click now" or "click here".
No *phone number within the text or image.
*Phone number as a registered trademark business name is acceptable in the image and one of three take over text link copies.
Movie titles must have single quotes (example: In theaters today: 'Matrix Reloaded'). If the title of the movie is the only component of the headline, the single quotes are not necessary (example: Matrix Reloaded).
No live creative optimization allowed.
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