| Product Specifications: |
| Flash Specs |
GIF Specs |
Asset 1: Flash /Floating element - initial page view
Dimensions: 200px X 200px
File Size: 0K
Max Animation Time: None
Flash Version: 6
Frame Rate: 18 fps
Other Notes: Floating area is 950x350
Floating element can be 200x200 or 40k square pixels
Floating element must continuously move and cannot remain stationary over Yahoo! content such as the News or navigational links.
Floating element and 350x100 ad unit must be 50k in file size combined.
Asset 2: Flash - initial page view
Dimensions: 350px X 100px
File Size: 50K
Max Animation Time: 15 seconds
Flash Version: 6
Frame Rate: 18 fps
Other Notes: Final frame must contain brand attributes.
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Asset 3: Static Gif - subsequent page view
Dimensions: 350px X 200px
File Size: 20K
Max Animation Time: None
Other Notes: Static gif only. This will be the resolve for the floating experience, the subsequent page view ad unit and the back-up gif for users that cannot view flash. Must be consistent with the final flash frame and contain brand attributes.
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| Text Specs |
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Asset 4:
Client Text Link: 20 characters
Text Link Notes: Including spaces
No punctuation
No exclamation marks
No words in all caps No R's and TM's
Required Text Links: Open Ad / Close Ad, Replay Ad, Ad Feedback
Required Text Link Notes: Close Ad button required while floating element is playing. (No Open Ad button present)
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| Timing |
Yahoo Building:
If Yahoo! builds, client must supply all creative assets (high-res logos/images, copy, etc) no later than 20 business days prior to launch. All creative must be finalized 10 business days prior to launch.
Client Building:
All creative subject to Yahoo! approval - please reference Front Page Creative Guidelines
If client builds, all final creative files and redirect url must be provided to Yahoo! no later than 10 business days prior to launch
Please provide .swf, .fla, .gif and all font files used (mac & pc formats)
Additionally, Yahoo! requests an interim review of creative before it is finalized, to ensure approval with creative and technical guidelines
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| Notes |
Floating element must continuously move and cannot remain stationary over Yahoo! content such as the News or navigational links.
Total animation time for entire ad cannot exceed 15 seconds
A Replay Ad text link will always be present on subsequent page views for enabled users.
No audio allowed
Asset 3 will be both the resolve for the floating experience, the subsequent page view ad unit and the back-up gif for users that cannot view flash.
The full experience will play on the first visit to the page for those users with the necessary capabilities. All subsequent page views will be a static 350x200 unit. Please consult the Campaign Manager for details.
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